HUT (June, 2006)


Whiskey packaging I

The innovation of the product is the packaging cap on the bottle: by lifting it, it holds the bottle

The packaging and the bottle of Whiskey build a symbiosis – the packaging and the product appear as a whole. In principle the packaging consists of two forms: it begins with a square on top and becomes a circle which encloses the bottle.

The black colour of the packaging as well as the white type gives the whole a precious and stylish impression.